GMB or Google My Business is an integral part of the local SEO process. Often it is the first place where customers look for up-to-date information about your business, even before they visit your website.

Hence, since GMB is so essential, it certainly helps that a digital marketer or a small business owner opt for the google my business course certification. This course certification will help you understand what are the ways in which you can optimise your GMB page so that you can win at local SEO.

Win at Local SEO

The first reason you need to opt for a GMB course is that it is one of the key factors of local SEO. A well-optimised and up-to-date GMB page can certainly add credibility to the business or company that you own. So, if you want to win at local SEO one of the things you need to do is set up a properly optimised GMB page. Take a course which will help you to get your GMB on the right track.

Google Maps Integration

Since GMB is integrated with Google Maps, it puts your business on the map when people search for businesses like yours. Another pertinent reason you should opt for the Google My Business course! Taking the course will certainly help you to understand how to perform the integration between Google Maps and your business.

Latest and Relevant Photos

Once GMB has been set up, upload several latest and relevant photographs to it. A course will teach you which photos are relevant and which can help with adding credibility to the business. Hence, you can opt for a GMB course to know how to optimize your GMB account.

Post Regularly

You will need to post regularly on your GMB to prove that you are an active business. You can either post images or videos. This indicates to Google that you are active. To learn other optimization techniques and tricks about GMB opt for a GMB course from Academy Busfam.

Respond to Reviews

Respond to reviews cleverly by adding keywords which you feel are important. To learn about keywords and other aspects of GMB optimization, opt for a course with Academy Busfam.

Conclusion

So, what are you waiting for? Opt for a Google My Business course certification today that can help both digital marketers and local businesses effectively set up their GMB accounts in 2022.

That’s why an offline course from Academy Busfam will help you to gain the requisite knowledge so that you can gain customers through local search.